Apple Joins India's Top 5 Smartphone Brands as iPhone 16 Leads Q3 Sales

Apple Inc. has surged into Indias top 5 smartphone brands, driven by iPhone 16s leading sales, reflecting a growing demand for premium devices in smaller cities.

• In Q3 2025, smartphone shipments in India increased by 5% year-on-year, fueled by easy financing and attractive trade-in offers, according to Counterpoint Research.
• The iPhone 16 was the highest-shipped device in India for the second consecutive quarter, underscoring its strong market appeal amidst increasing competition.
• Rising demand for premium devices, especially from smaller cities, has contributed to an 18% year-on-year growth in smartphone sales by value in India.