Photo: rmcsport.bfmtv.com
European clubs as Uefa looks to streaming services
UEFA is exploring streaming rights for major European football tournaments, potentially generating over £4 billion annually, attracting interest from platforms like Netflix and Amazon.
- UEFA aims to secure a minimum of €5 billion (£4 billion) from upcoming broadcast rights sales for the Champions League, Europa League, and Europa Conference League.
- Major streaming services, including Netflix, Amazon, and The Walt Disney Company, are expected to compete for these lucrative rights as traditional TV revenues decline.
- The new deals are set to be negotiated in early 2024, signaling a shift in how football content is consumed in the digital age.
Why It Matters
This move reflects a broader trend in sports media as streaming platforms increasingly dominate viewership, potentially reshaping the financial landscape of European football and enhancing accessibility for fans.