Photo: economictimes.indiatimes.com
Getty Shares Surge 50% Following Major Partnership with Perplexity AI
Getty Images shares surged over 50% after announcing a global multi-year licensing agreement with Perplexity, allowing the startup company to integrate Gettys API into its AI tools.
- Getty Images stock price skyrocketed by more than 50% in early trading on Friday, rising over $2.80 following the announcement of a strategic partnership with Perplexity.
- The multi-year licensing agreement enables Perplexity to utilize Getty Images extensive library of editorial and creative images within its artificial intelligence search and discovery tools.
- Perplexity, a startup company focused on AI, will integrate Gettys API technology, enhancing its offerings and potentially expanding both companies market reach in the digital content space.
Why It Matters
This partnership highlights the growing intersection of artificial intelligence and digital media, showcasing how established companies like Getty Images are leveraging technology to innovate. The collaboration could set a precedent for future deals between content providers and AI startups, reshaping the landscape of digital content distribution.