Meta's Hidden Profits: Scam Ads Fuel AI Growth Despite User Exploitation

Internal documents reveal that Meta Platforms has generated billions by targeting users with scam ads, exploiting vulnerabilities across Facebook, Instagram, and WhatsApp.

• Over five years, Meta Platforms allowed scammers to proliferate on Facebook, Instagram, and WhatsApp, prioritizing profits over user safety despite the evident exploitation.
• Internal communications indicated that Meta was reluctant to eliminate accounts linked to the most notorious confidence trick scams, fearing a decline in advertising revenue.
• The report from Reuters highlights that Meta earned significant revenue by targeting scam ads to users most likely to engage, raising ethical concerns about their advertising practices.