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Social media influencer Trisha Paytas joins Beetlejuice the Musical on Broadway | Mint
Social media influencer Trisha Paytas joins Beetlejuice the Musical on Broadway as Maxine Dean, enhancing the shows appeal during its third run, which began October 8.
- Beetlejuice the Musical, adapted from Tim Burtons film, commenced its third Broadway run on October 8 and has garnered eight Tony nominations since its debut.
- Trisha Paytas, a prominent social media personality, takes on the role of Maxine Dean for a limited engagement, attracting attention from her extensive online following.
- The musicals popularity is reflected in its fan base, with Paytass casting expected to boost ticket sales and engagement during this limited-time performance.
Why It Matters
Trisha Paytass involvement in Beetlejuice the Musical highlights the increasing trend of social media influencers crossing into traditional entertainment, potentially reshaping audience dynamics and Broadways marketing strategies.