Sony Corporation has acquired Newry sports tech firm STATSports, known for its wearable technology used by elite teams like the All Blacks and Springboks, enhancing its portfolio in sports analytics.
- STATSports, based in Newry, specializes in wearable technology for athletics, providing data analytics to teams in rugby football and association football.
- Harry Kane, the Bayern Munich and England international forward, is among the investors backing STATSports, indicating strong interest from top athletes in sports tech.
- Alan Clarke, CEO and Co-Founder of STATSports, emphasized that the acquisition represents a significant milestone for the company, enhancing its capabilities in sports performance analysis.
Why It Matters
This acquisition highlights a growing trend of technology integration in sports, as major players like Sony invest in data-driven solutions to enhance athletic performance, reshaping how teams train and compete.