Photo: economictimes.indiatimes.com
TVS Unveils Apache RTX 300: Adventure Tourer Takes on KTM and Royal Enfield
TVS Motor Company launched the TVS Apache RTX 300 in India, a new adventure tourer motorcycle aimed at competing with established models like KTM and Royal Enfield.
- The TVS Apache RTX 300 features a newly developed 299 cc, liquid-oil cooled, single-cylinder engine, delivering 35.5 hp at 9,000 rpm and 28.5 Nm at 7,000 rpm.
- Priced at Rs 1.99 lakh (ex-showroom), the TVS Apache RTX 300 enters a competitive market against motorcycles such as KTM 250 Adventure and Royal Enfield Scram.
- This launch marks TVSs strategic expansion into the adventure tourer segment, highlighting its commitment to innovation and competition in the Indian motorcycle market.
Why It Matters
The introduction of the TVS Apache RTX 300 signifies a growing trend in the Indian motorcycle market towards adventure touring, catering to consumer demand for versatile and powerful bikes. It also illustrates TVS Motor Companys ambition to challenge established players, reshaping competitive dynamics.