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WhatsApp Bans General-Purpose AI Chatbots, Impacting Major Tech Players
WhatsApp has announced a ban on general-purpose AI chatbots in its Business API, affecting major players like OpenAI and Luzia, with policy changes effective January 15, 2026.
- Effective January 15, 2026, WhatsApp will prohibit the use of general-purpose chatbots within its Business API, impacting companies like OpenAI and Khosla Ventures-backed Luzia.
- The updated policy from Meta Platforms explicitly bans AI providers from using the WhatsApp Business Solution to distribute technologies such as large language models and generative artificial intelligence.
- This decision comes as WhatsApp aims to regulate the integration of artificial intelligence and machine learning tools, focusing on maintaining user experience and security.
Why It Matters
This ban highlights WhatsApps strategic move to control the use of artificial intelligence within its platform, potentially reshaping the landscape of chatbot technologies and user interactions in the tech industry.